CONTENTS​​​​​​​

MARKET FOCUS SPECIAL EDITION​​​​​​​​​​​​​​​​​​​​​ - December 2017

Packaging in the US

Top trends and opportunities in the US packaging market

1

Packaging Design Features

What elements do consumers find interesting and off-putting in packaging designs?

2

Fidget Spinner + Lip Gloss = Fun

Tapping into popular toy trends to put a fun spin on traditional beauty products

3

Juicy Connections

Challenging convention with word association is helping one electronics brand to stand out

4

Sealing the Deal

A new easy-to-use applicator pack is helping consumers to renew bathroom and kitchen seals

5

Adding Value to Hot Drinks

How can innovative packaging designs enhance the appeal of hot drinks?

6

Sealing the Deal

A new easy-to-use applicator pack is helping consumers to re-new bathroom and kitchen seals

5

Adding Value to Hot Drinks

How can innovative packaging designs enhance the appeal of hot drinks?

6